A bit more about me…
Currently I’m a User Researcher at Square, where I uncover insights that shape strategy, design, and product decisions for Orders and Reporting. My work helps business owners and enterprises efficiently manage orders across platforms and make data-informed decisions, ensuring our solutions meet diverse user needs while reducing risk in design and product development.
Before working at Square, I was working at Visa’s Innovation Center as a Design Researcher and strategist helping clients uncover new opportunities and co-create solution related to commerce and financial services. I had the opportunity to work with companies like Bank of America, Wells Fargo, Alaska Airlines, Southwest Airlines, Ford, and more, focusing on improving payment and commerce experiences.
Prior to that I earned my MFA at the University of Miami, specializing in UX Design. Returning to school was an incredible experience, I grew my design craft, developed technical and analytical skills through data visualization and programming courses, and worked with Dr. Millet in the UX lab.
Outside of work I enjoy exploring San Fransisco and northern California with my Husband, Mike, our son, Rafi, and our dog Margo.